A website worth sending people to. Built in weeks, not months.
Hi, I'm Jen. I build clear, modern websites for service businesses that turn referrals into booked calls. From your first call to launch day, you work with one person: me.
Too many great businesses have websites that let them down.
You've spent years building your reputation. Word-of-mouth is solid, your clients love you. But online? You look like everyone else. Or worse, you don't show up at all.
A weak website isn't just a missed opportunity. For lawyers, contractors, accountants, home services (any business where credibility is the product), it's quietly costing you clients every single month.
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You hesitate to share it.
There's that pause before you add your URL to a proposal. You're just not sure it reflects the quality of your work.
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It's not bringing in leads.
Referrals are great, but your website should be working for you too. Not just sitting there.
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Visitors can't figure out what you do.
Your homepage has information, but nothing that makes someone think: this is exactly who I need.
What makes this different
Clear messaging. Modern design. One person who cares.
From the first call to launch day, you work directly with me, the person actually designing and building your site. Faster decisions, nothing lost in handoffs, one person accountable for the result. No agency pipeline, no getting passed around. And I stay invested long after you go live.
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Messaging that clicks
Before I design anything, we get clear on your story: who you help, what you do, why clients choose you. The words come first, and they're yours to use everywhere, not just on the site.
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Designs built to convert
Beautiful matters. So does function. Every layout choice, every section, every call to action points someone toward reaching out. No fluff, no filler.
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Live in weeks, not months
I've built a process that gets you live fast without cutting corners. Your homepage, ready in about two weeks. When you're ready to move, so am I.
I build websites for service businesses in Mount Dora, FL and beyond.
I've been building websites for service businesses for over six years, and most of my clients are right here in Central Florida. A lot of them have been with me for years. That kind of continuity matters to me.
When you work with me, you get me, start to finish. Someone who actually listens, sweats the details, and stays invested long after launch day.
“Jen is seriously the most patient, awesome, creative, fun person to work with. She listens — I told her what I wanted the vibe of my website to be and she made it happen. The finished product far exceeded my expectations. It has driven SO much business our way.”
“I have been in business for over 20 years and have worked with many web designers. Jennifer Ross of Mercury Jane Media is by far the best. I highly recommend her for website creation, design and maintenance.”
Derek Schroth · Partner, Bowen & Schroth P.A.
How it works
Getting a great website should feel simple.
Here's how we go from “my website is embarrassing” to “I can't believe how many leads I'm getting.”
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See if we're a fit
A brief discovery call to see if we're a good match. No commitment, no pressure.
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Start with your story
I nail your messaging and map out your homepage. That's your Clarity Session, and the clarity is yours to keep. Some clients take it from there, others move straight into the build.
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Design with purpose
I design and build a site that brings your message to life. Fast, modern, and unmistakably yours.
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Launch with confidence
Your new site goes live in weeks (not months), and you'll have something you're actually proud to share.
If you're tired of being embarrassed by your site, losing leads to competitors, or just not sure where to start, that's exactly what the discovery call is for. No pressure, no jargon. Just a conversation about your business (and what a better website could do for it).
